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Currently showing posts tagged leftchannel

  • Leftchannel’s Animated Short “Fred” Screens at WonderCon

    Leftchannel’s animated short “Fred” embraces an opportunity to screen again at Part 2 of the Los Angeles International Children’s Film Festival this week, just a few months after the festival’s first screening at LACMA this past December. The upcoming screening will take place at the Anaheim Convention Center as part of WonderCon, the sister festival of Comic-Con, with more screenings anticipated at other festivals this year as well, including Comic-Con in San Diego.

    Featuring the artistic capabilities of leftchannel’s creative team, “Fred” continues to ride a remarkable festival circuit wave with multiple international screenings, delighting audiences worldwide.

    The WonderCon Los Angeles International Children’s Film Festival line-up, including “Fred”’s screening: http://www.comic-con.org/wca/childrens-film-festival

  • Leftchannel Creates Animated Technique for Netflix’s “Audrie & Daisy” Documentary

    Leftchannel Creates Animated Technique for Netflix’s “Audrie & Daisy” Documentary

    Earlier this year, leftchannel received a prestigious Annie Award nomination for “Best Animated Special Production” for the Sundance hit and Netflix-acquired “Audrie & Daisy,” (www.audrieanddaisy.com). The team at leftchannel, led by Founder/Creative Director Alberto Scirocco, created a specific animation technique for the powerful documentary, currently streaming on Netflix.

    A Netflix Original Documentary, “Audrie & Daisy” is an urgent real-life drama that examines the ripple effects on families, friends, schools and communities when two underage young women find that sexual assault crimes against them have been caught on camera, with one being driven to suicide because of extreme cyber bullying. From acclaimed filmmakers Bonni Cohen and Jon Shenk (“The Island President,” “The Rape of Europa”), “Audrie & Daisy” — which made its world premiere at the 2016 Sundance Film Festival — takes a hard look at America’s teenagers who are coming of age in this new world of social media bullying, spun wildly out of control.

    The independent filmmakers approached leftchannel in 2016 in-line with the film’s Sundance premiere to create a unique, animated look for the film’s series of depositions, which included testimony from underage defendants. The filmmakers wanted to include the deposition footage, but not reveal the defendants’ true identities.

    The leftchannel team did not simply animate to hide the identity of the individuals; they actually created avatars in animation that repeated the emotion of the individuals but with different facial features. “First, we created these alternate people who behaved the same way and repeated the same emotion,” details leftchannel Founder/Creative Director Alberto Scirocco. “Then, we animated them. This technique is very specific to this type of application. It allowed us to maintain the actions, the emotions, the reactions to the positions, the drama, the individual’s humanity while still completely masking their personality; not by merely covering it, but by completely transposing it. The people that we created intentionally had completely different facial features than the original ones – pretty drastically.”

  • leftchannel Sheds Light On Bright Health’s New Campaign “Bright On”

    Agency creatives at Haberman in Minneapolis called on motion graphics & production studio leftchannel to bring Bright Health’s integrated campaign entitled “Bright On” to life. The campaign includes OOH, print, digital and video. Featuring splashes of vibrant watercolors, the new spot focuses on Bright Health and Centura Health partnering up in an effort to bring quality healthcare to patients in Colorado by creating an all-new system that links affordable insurance with top physicians.

    Led by Creative Director/Founder Alberto Scirocco, leftchannel captured multifarious shots of the talent on green-screen, which were composited together to create a seamless painting that coincided with Haberman’s “Bright On” print ad. “leftchannel took our creative seed and helped grow it into an amazing idea,” says Creative Director Jeff Berg from Haberman. They handcrafted the watercolor effects to accentuate the smooth, fluid quality of the piece. With complex camera moves and an artistry that painted visual surprises, leftchannel brought the “Bright On” campaign to life.

  • Leftchannel Plays To Win In Ohio Lottery’s Latest Promo “Everyone Loves a Raffle”

    Leftchannel’s innovative team collaborated with Ohio Lottery to announce their latest 50/50 game. The production and motion design studio brings colorful, kaleidoscope-like illusions to the screen in celebration of announcing a weekly winner this fall. Now with more chances to win, it’s hard not to play. 

     

    View the spot here: https://vimeo.com/182608307

  • “The Exquisite Corpse” Collaborative Design Project Debuted at motion 2016; Trilogy’s Third & Final Installment To Screen in L.A. & NY This Summer

    Creative Director Michael Waldron’s third and final installment of “The Exquisite Corpse Project” trilogy made its debut at motion 2016 in Santa Fe, New Mexico, in June. A collaborative effort among leading artists in the motion design industry, “The Exquisite Corpse Project X,” will be screened in Los Angeles and New York this summer.

  • Leftchannel Creative Director Alberto Scirocco Returned to Motion 2016 in Santa Fe

    Earlier this month, leftchannel Founder and Creative Director Alberto Scirocco was a featured speaker at the Motion 2016 Conference in Sante Fe, New Mexico. www.motionconference.co


    “This was another wonderful year at the Motion Conference,” says Scirocco. “To come together with colleagues from the best studios in the country to discuss the artistic process and share what we have learned with younger artists is very rewarding. Also, being selected to be part of the ‘Exquisite Corpse’ project was a great experience.”


    The leftchannel team was invited, along with 14 of the top studios and designers in the country, to be part of the third installment of TVLand Creative Director Michael Waldron’s “Exquisite Corpse” project. Leftchannel created three seconds for the project, which features the company’s signature cel animation, 2D and 3D animation, as well as live-action.

    CD Alberto Scirocco also spoke about leftchannel’s newest 3D animation project, entitled “Fred.”

  • Leftchannel Creative Director Alberto Scirocco To Speak at Motion 2016 in Santa Fe This Weekend

    Leftchannel Founder and Creative Director Alberto Scirocco will be speaking this weekend as part of the Motion 2016 Conference in Sante Fe, New Mexico. www.motionconference.com

    The leftchannel team was invited, along with 14 of the top studios and designers in the country, to be part of the third installment of TVLand Creative Director Michael Waldron’s “Exquisite Corpse” project. Leftchannel created three seconds for the project, which features the company’s signature cel animation, 2D and 3D animation, as well as live-action.

    CD Alberto Scirocco has also been asked to speak about leftchannel’s newest 3D animation project, entitled “Fred.” The artistic capabilities of leftchannel’s creative team, including the mastery of 3D character animation and story development, are no longer a secret. But as for Fred, he’s full of them!

     

  • Meet “Fred”; Leftchannel Unveils Its Newest 3D Animation Project

    Columbus, OH – (April 6, 2016) – Right on the heels of its 2nd installment of the E! New York Fashion Week promo, a design-driven piece that continues to evolve the branding of this global event – the creative team at leftchannel unveils its newest 3D animation project: “Fred.” The artistic capabilities of leftchannel’s creative team, including the mastery of 3D character animation and story development, are no longer a secret. But as for Fred, he’s full of them! Meet “Fred” here:

    Leftchannel’s newest 3D character has already been awarded a prestigious Regional ADDY Award. The new, animated piece is now onto the 2016 National ADDY Awards with winners announced later this spring. Fingers crossed!

    “Fred” made a sneak appearance in the 2015 Holiday card for leftchannel.

    Check it out here: https://vimeo.com/149420907

  • E! Turns Once Again To Production & Motion Graphics Studio leftchannel For New, Fashion Week 2016 Promo Campaign

    With the success of the Fall 2015 promo campaign for E! & New York Fashion Week, the creative team at the popular cable net returned to leftchannel for a brand-new promo for Fashion Week 2016. Once again, E! called on the production & motion graphics studio, headed by Creative Director Alberto Scirocco, for an expansive, new promo drawing E! viewers into the excitement of Fashion Week 2016.

    For leftchannel Creative Director Alberto Scirocco and his team, they were incredibly complemented by the return of the E! clients for a second round of the Fashion Week promo campaign, giving them the opportunity to build on the design elements which were created in the Fall. “They wanted this second promo to be bigger than the last piece and more impactful,” explains Scirocco.

    The clients at E! gave a lot of creative control to the leftchannel team for the overall concept and design of this second promo campaign. For the 2015 piece, the overall look and visual typographic style leftchannel created was so well received that it was adapted and rolled out across all E! New York Fashion Week design assets. For 2016, leftchannel concepted an augmented visual rope piece taking viewers from backstage to the New York City streets to the paparazzi, fans and parties; and finally the runway, giving it a look and energy all its own.

    Visit leftchannel: www.leftchannel.com